Done for You · Designed for techies or non-techies

Experienced builders for business owners who need real results.

Main Forge AI brings 19 years of technology experience to custom AI apps, automation, dashboards, and operating systems for small businesses. We pair technical depth with a MBA results-first approach focused on results, speed, and efficiency.

Explore What Is Possible See Our Approach
Meet Our Founders

Two builders, one high standard.

Main Forge AI is led by Tyler and Lisa Norkus, pairing technical depth with operational clarity so custom AI systems feel useful, trusted, and built around the way real businesses work.

Founder Profile
Co-Founder · Technology strategy · Business systems

Tyler combines a technical and business lens to solve new problems.

Tyler lives in Louisville, KY with his wife Lisa and their dog Pepper. He was born in Boston, graduated Summa Cum Laude from DePaul University, and received his M.B.A. from the University of Louisville.

Tyler has worked for 13 years in the technology industry, including in Silicon Valley, California. He has led customer teams building or delivering advanced solutions across SaaS, cloud, machine learning, IoT, automation, eCommerce, databases, GPS, telematics, energy, finance, and other innovation areas, with a focus on data, analytics, and AI.

He enjoys solving new problems by integrating technical and business perspectives. When not working, he enjoys investing, dog walks, and golf.

13 yrsTechnology industry M.B.A.University of Louisville AIData and analytics
Co-Founder · Project management · Digital operations

Lisa creates structure out of chaos and keeps execution moving.

Lisa graduated with a Bachelor’s degree from Indiana University Bloomington and received her Master of Science in Project Management from Villanova University.

Lisa has worked across technology and political campaign management, including marketing and digital operations. She has led customer success and project management teams, managed more than 250 high-value client accounts, and implemented CRM, marketing automation, collaboration, planning, and payment solutions for SaaS and enterprise environments.

Her expertise also includes directing statewide operations and programs, managing staff, events, and technology with a focus on data analysis, process improvement, training, and stakeholder engagement. When not working, she enjoys singing and music, golf, and volunteering to help the needy. Her favorite store is the Container Store.

250+Client accounts M.S.Project management OpsProcess improvement
What We Bring

AI only matters when it improves how the business runs.

We are not here to sell buzzwords or bolt on generic tools. We learn how the business actually works, find the highest-value leverage points, and build systems that help owners move faster with better information.

Technology Depth

We understand the moving parts behind software, data, AI, integrations, and automation, then translate them into tools your team can actually use.

Business Judgment

Every build is filtered through practical business questions: does this create speed, reduce waste, improve visibility, or help revenue move?

Serious Ownership

Custom projects need care. We know each customer, take the work personally, and apply our experience to deliver meaningful transformation.

Our Approach

Built like a technology project. Judged like a business investment.

The best custom AI work is not just coding. It is understanding the owner’s goals, designing the right system, shipping quickly, and improving the workflow until the result is obvious.

We start with the outcome.

Before we build, we ask what should change in the business. Faster follow-up. Cleaner reporting. Less manual admin. Better decisions. More consistency. The project gets shaped around the result, not the novelty of the tool.

That is the MBA mindset: define the value, design the operating improvement, then use technology and AI to make it real.

ROI
Business value firstWe prioritize workflows where automation and AI can create measurable leverage.
AI
Practical intelligenceWe use AI where it helps research, summarize, decide, draft, monitor, or coordinate work.
OPS
Built around your processYour data, your tools, your team, and your way of running the business shape the system.
2 Developers

A focused team based in Louisville, Kentucky.

We are a small American team by design. You work with people close enough to understand the business, senior enough to make strong technical decisions, and focused enough to care about the details.

That matters because custom AI systems are not one-size-fits-all. They require trust, context, iteration, and a team that treats the project like it matters.

Louisville, Kentucky skyline
Louisville, KY American-built custom AI systems

Let’s start a conversation and explore what is possible for your business.

Bring us the bottleneck, the messy process, the reporting headache, or the idea you are not sure how to build yet. We will help you turn it into a practical AI system map.

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